Week #8 Post 1 Get Visual



I am a very visual person, it keeps me engaged and makes the content exciting, having made this remark it is obvious to say that visual networks work very well with me and I would totally use it for the benefit of my products in a way they would be seen by many people. Visual images are not only attractive but adding in text creates a kind of support system or reinforces the image. They are easy to understand and keeps the audience glued to the subject that is being conveyed.

Comparing through 8 most widely used visual platforms, best platforms that serves our business needs would be Face Book, Instagram, You Tube and Pinterest. Face Book is the place to be in front of great audience. This medium allows us to promote or enhance through posts and improve SEO rankings of our business. Sheer number of users being engaged in and photos being shared per day makes Instagram the next best thing to Face Book. A study shows that people go on Instagram before making purchases, to look at the images of products they are interested in and ultimately making an average of $65 worth purchase after visiting this social media site. It has higher conversion rate for sales and a great tool to create sneak peak of products for customers or have customers post photos using the product.

You Tube is very popular among social media platform; our business would use this occasionally, it would depend on the kind of campaigns the company wants to implement for promoting specific products. Even though less popular than Face Book; Pinterest is very popular among female population. It not only engages users visually, it creates attractive links to the pages automatically from which images are posted. Our research shows that women consume more tea than men, we would totally use this platform for targeting female audiences.

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